Video Hero Background
The video hero background replaces the static photo in the opening section of your website with a looping branded video. It's the highest-impact visual treatment available for a homepage — and it immediately communicates professionalism, capability, and brand personality in a way no static image can match.
Video Hero Background
A full-width, autoplay, muted, looping video element in the hero section of the page. The video plays automatically on desktop and is replaced with a fallback image on mobile for performance. A dark overlay keeps the text readable without obscuring the video content.
How It Helps Your Site
Video communicates capability faster than any other medium. A customer who watches five seconds of a detail in progress, a fresh ceramic coat under the sun, or a clean shop environment has already built a level of trust that no headline could create as quickly. It's the closest thing to a first impression in person.
Who This Feature Is Built For
Businesses With Branded Video Footage
This feature requires that you have existing video — shop footage, process footage, completed work footage. If you have it, this is where it belongs.
Premium Positioning Businesses
If you're charging $300, $500, or $2,000+ for a detail or coating, the homepage should reflect that price point visually. Video heroes signal that investment immediately.
Businesses That Have Had Shoots Done
If you've worked with a photographer or videographer for social media content, that footage belongs on the homepage too — not just on Instagram.
How to Add It
Power features are included with every website package — Starter gets 3, Professional gets 5, Authority gets 8. You can also add any feature as a standalone upgrade to an existing site.
Website Packages
Select this as one of your included power features when you start a Starter, Professional, or Authority website project.
Standalone Upgrade
Already have a Dark Matter Designs website? This feature can be added to your existing site. Reach out for pricing.
Ask Before You Decide
Not sure if this feature fits your site? Contact us and we'll walk you through which features make the most sense for your business.
Ready To Get Started?
Tell us about your business and what you're looking to build. We'll follow up quickly with a straight answer on pricing and next steps.